@useaconcept

June 30th, 2009 | Post Comments
White House calls on AIGA members to help promote community service opportunities

The following is a way for you to get involved in the community and stay current in design.

NEW YORK, June 29, 2009. The White House and the National
Endowment for the Arts (NEA) have requested AIGA members’ help in
promoting public service opportunities in their communities during the “United We Serve” initiative, a summer of community involvement culminating in a National Day of Service and Remembrance on September 11, 2009.

On behalf of the Obama administration, the NEA has asked members of
AIGA, the professional association for design, to visually promote
local opportunities for community service and then create a visual
record of the results. “Designers should be involved as citizens and as
designers. Each designer has the ability to move others by making
stories visible and capturing the community experience,” said AIGA
Executive director Richard Grefé.

You can read the rest of the article on the AIGA web site.

June 30th, 2009 | Post Comments
AIGA|Aquent Salary Survey

The following is from the AIGA web site and worth downloading and reading if you haven’t got your copy in the mail yet (I’m not sure if student members get the survey).
The 2000 survey draws from the largest pool to date of designers and
others allied with the profession nationwide, and includes responses
from more than 9,000 design professionals. The AIGA|Aquent survey is
widely recognized as the most comprehensive annual survey of
compensation data for the communication design profession in the United
States. Visit www.designsalaries.org to use the interactive Salary Calculator.

In addition to the compensation data, this year’s survey includes essays written by design professionals offering advice on staying competitive in a turbulent economy.

You can download the survey here.

June 27th, 2009 | Post Comments
Ever want to self publish?

Ever want to self publish your own book? Go to the Blurb web site and check it out. You can have a single copy of you book published for $12. There is a catch, since Blurb needs to automate this service to offer you a book for $12, they need you to use their online or InDesign templates and you must use their book sizes.

If you hurry and make your book by July 16th, you can submit it to their Photography.Book.Now competition.

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June 27th, 2009 | Post Comments
Project: A Cardiovascular Workout for the Imagination

The Project
You can train your imagination the same way you train for a marathon, the more miles you put in the longer and faster you can run. The more you exercise and use your imagination, the more creative and quicker your imagination will become. The following project is an exercise you can perform regularly to increase your imagination’s creativity and stamina.
 
The Objectives
• Develop your imagination to be more creative.
• Discover your ideal working method.
• Train to be creative on demand.

The Process
Create 10 different concepts that visually solve one specific problem and create one thumbnail sketch for each concept. Spend only 2 minutes per concept (use a timer). For this project to be effective, each concept and thumbnail must be completely different from each other. Make the thumbnail sketches in a journal that you keep with you. Don’t worry about being neat or how effective each concept is. This is supposed to be quick and dirty, you never have to share these ideas with anyone if it will help you relax and be more creative and productive.

The problems should vary and have very specific goals and outcomes! Force yourself to think of ideas that aren’t obvious. The more limits you place on the project, the more creative you have to be with your solutions. To help get you started, come up with a poster that will let immigrants know of the value of the public library system and it’s new hours. Here is a news article you can download for more background information. Keep in mind you can make up your own projects if you don’t like this one! It’s not about the project or the solution, it’s about the repetition of doing!

The Format
Spend 20 minutes thumbnailing 10 different concepts. Spend 2 minutes on each thumbnail.
Spend 5 minutes journaling the circumstances, your mood and the surroundings you experience when doing the exercise.
Spend 5 minutes ordering the concepts from best to worst.

Tips
Do this project more than once a day or at varying times over several days and journal the results. For example were your ideas more creative just before bed or after a good lunch, do you produce better in a coffee shop or on the subway, was your first idea always the best or worst. Besides your surroundings, journal your moods, are you happy, sad, playful, excited, tired, etc. Over time, patterns will develop, maybe you’ll find that you’re more creative at night, maybe you’re more productive in the morning, maybe you’re less creative when too caffeinated or not caffeinated enough. Learn your working habits and exercise your imagination!

June 27th, 2009 | Post Comments
1 Dress 365 Days

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Again, another great find by the folks at Visual Culture! The Uniform Project is a great example of how to exercise your creativity by taking something mundane and reinventing it day after day—for a year—and see how much your creative muscles will have grown!

June 27th, 2009 | Post Comments
Quote of the Week

Many desperate acts of design (including gradients, drop shadows, and
the gratuitous use of transparency) are perpetuated in the absence of a
strong concept. A good idea provides a framework for design decisions,
guiding the work.

Noreen Morioka

June 26th, 2009 | Post Comments
Recycled: Tales Of Mere Existence

Everyone should check out the videos Lev Yilmaz has produced as part of his Tales Of Mere Existence series. The videos are funny, accurate and oddly insightful. Take a few moments go to his web site ingredientx.com check out his work and get inspired. I have embedded my personal favorite Procrastination.

June 24th, 2009 | Post Comments
HOW Magazine August 2009

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OK, you really need to pick up the latest issue of HOW magazine (even though I know you all have subscriptions already)! 90% of the articles are geared towards students or recently graduated students. It also lists several of your peers and what they are up to. In addition to the afore mentioned articles, it also gives you some ideas on how to remain creatively active.

June 9th, 2009 | Post Comments
Social Change Through Design

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I’ve come across quite a few sites where designers can find out how to help create change in their community, country or the world. Out of all of these sites that I have found, the blog Visual Culture does a great job of compiling all these resources. You’ll also find quite a few design competitions, some deadlines have already passed others are close but at least they will be on your calendar for next year! Anyway, check it out and get involved!

June 9th, 2009 | Post Comments
Recycled: The most amazing stop motion!